Post by account_disabled on Feb 11, 2024 10:25:50 GMT
These are “natural materials”, and “closely monitored quality”, and “style of execution”, and “ease of use”. But, of course, every client will say this about himself. So let's just look at the product - this will immediately put everything in its place: Modular baths PARA Such a product cannot be put on the market using the same qualities as everyone else - and in general, does such a product need the audience of this market.
Together with the client, we transformed the Antarctica Email List qualities of the product into a higher matter - emotions: Product benefits in the language of emotions We found “our” people for PARA In order to get out of the usual market communication, we decided to focus not on the “typical” target audience of bathhouses, but on the one we would like to see it as. The portrait of “our” people was collected based on the product characteristics and values that they wanted to convey.
A minimalist stylish design insight and good taste; high quality = it must be significant for the target audience; natural tactile materials = for those who value “naturalness” and environmental friendliness.The target audience of such a brand is people who value environmental friendliness and aesthetics. For them, baths are meditation, renewal of soul and body. At the same time, level of income - the cost of a bathhouse starts from million rubles. We were looking for an audience of a certain level of observation, level of education and lifestyle.
Together with the client, we transformed the Antarctica Email List qualities of the product into a higher matter - emotions: Product benefits in the language of emotions We found “our” people for PARA In order to get out of the usual market communication, we decided to focus not on the “typical” target audience of bathhouses, but on the one we would like to see it as. The portrait of “our” people was collected based on the product characteristics and values that they wanted to convey.
A minimalist stylish design insight and good taste; high quality = it must be significant for the target audience; natural tactile materials = for those who value “naturalness” and environmental friendliness.The target audience of such a brand is people who value environmental friendliness and aesthetics. For them, baths are meditation, renewal of soul and body. At the same time, level of income - the cost of a bathhouse starts from million rubles. We were looking for an audience of a certain level of observation, level of education and lifestyle.